In the end, it's all about the people, with Robbie Blake

All it takes is one bad egg to throw a business off, especially in what we're doing where it's small startups and scale ups - the impact that that person has is so broad that when it goes well, it's such a great feeling, but equally, if it goes the wrong way, and you hire the wrong person, they don't fit into your company values, your ethos, your approach to how you work, the effect goes just as much the other way.

It's not just around here's the CVs and putting bums on seats. For us. It's really about embedding ourselves in the business.

There's definitely this talent shortage. But I think there's a lot of people trying out new markets, a lot of movers and shakers, you know, you've got a global workforce, you can have people in Asia, in Africa or in North America, we're not speaking to people and saying if you can double my salary, I'll go there is people saying I need to have remote working, I need to spend more time my families and that purpose.